Champ loves Darren Rovell, and rightly so. In terms of sports business news, there's no one better. So while we aren't exactly pumped about the game , the SuperBowl as an event is still great. One of the interesting little side notes to the game is - what happens to the merchandise made for the losing team? Darren tells us this year the gear is headed to El Salvador. So rejoice needy people El Salvador, clothing is on the way.